Every agency’s organizational structure and operating model are currently being stress tested. Over this past year, agencies quickly learned how to work in a remote or hybrid model. Many have also had to change their business model or adjust their core services to remain relevant in our current environment. And now, with new business coming […]
Redesigning Marketing and Creative Teams to Keep Ahead of Our Evolving Market
One of my favorite quotes about company culture comes from Patty McCord, former Chief Talent Officer of Netflix. She says: “The most successful organizations will be the ones in which everyone, on every team, understand that all bets are off and everything is changing – and thinks that’s great.” The culture Patty describes is one that welcomes constant change. This kind of environment is especially relevant for marketing and creative teams.
